Marketing coach

You’ve promoted someone into a marketing or business development role, but

• they are out of their depth with limited experience
• unsure of what to do and
• need some guidance to improve their performance

They risk becoming disheartened or just limit what they do to what is comfortable rather than what is actually required to be effective in the job. Even if they are a new marketing graduate they could be in this position. Based on my experience, between what they learn academically and the actual practice of marketing can be a vast gulf.

As a marketing practitioner with 30 years experience, I can work with them as a marketing coach, guiding them to get a better understanding of their role in marketing and business development. Together, we will help to scope the job, create effective strategies tailored to their situation and assist with implementation, for a good idea counts for nothing if it is not implemented properly. I can help them to see the full range of marketing options available including the latest and connect them to the potential resources needed to do their job effectively.

Depending on the person’s needs, coaching could be two hours per week or one day per week, with telephone and email contact to test ideas, seek advice and stay on track.

Call or contact me for a free and confidential chat.

“I was promoted into a marketing role, but was floundering. Kim was very helpful in guiding me and helping me to see the bigger picture, introducing me to concepts I’d never even heard of. He showed me how to approach my job as a fully fledged marketing manager, introducing me to a whole range of resources and connecting me with other experts. Got me up to speed and gave me so much more confidence in the role”